The Foundations: Promotional Products 101
Begin with the basics. In this section, we cover the essential principles every buyer needs to know. Understand what promotional products are, why they deliver an exceptional return on investment, and how to navigate the initial steps of your first order with our practical checklists and guides.
The Foundations: Promotional Products
What Are Promotional Products?
A foundational article explaining the industry, its ROI, and why tangible products create lasting impressions.
The Australian Promotional Products Buyer's Checklist
A Promotional Products checklist covering the 5 W's (Who, What, When, Where, Why) to define a campaign brief.
Glossary of Industry Terms
Define common jargon like PMS, Vector, Decoration, Lead Time, MOQ (Minimum Order Quantity), and Substrate.
Understanding the Process: From Idea to Delivery
A simple, step-by-step infographic or article explaining the typical journey of an order with Promotional Studio.