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Resources

How to Get a Vector File: A Practical Guide for Non-Designers

Tiffany Schenk | Promotional Studio

How to Get a Vector File: A Practical Guide for Non-Designers

Actionable advice on contacting their original designer, using online converters (with caveats), or using built-in tracing tools in PowerPoint/Word.

Logo & Artwork Preparation

20 Apr 2026

Tiffany Schenk | Promotional Studio

How Do I Know If My Logo Is a Vector? A Simple Checklist for Everyone

A practical guide with screenshots showing how to check file extensions (.AI, .EPS, .PDF, .SVG) and the "zoom in" test.

Logo & Artwork Preparation

13 Apr 2026

Tiffany Schenk | Promotional Studio

Vector vs. Raster: The Ultimate Guide to Your Logo's Blueprint

A simple, visual explanation of the difference. Emphasise why vectors are non-negotiable for most decoration methods.

Logo & Artwork Preparation

6 Apr 2026

Pad Printing: The Versatile Workhorse for Branding the Everyday Object

Tiffany Schenk | Promotional Studio

Pad Printing: The Versatile Workhorse for Branding the Everyday Object

Explain how this method works on irregular surfaces like pens, golf balls, and tech gadgets.

Decoration & Personalisation

30 Mar 2026

Debossing vs. Embossing: The Tactile Art of Impression Branding

Tiffany Schenk | Promotional Studio

Debossing vs. Embossing: The Tactile Art of Impression Branding

The tactile techniques for leather, journals, and stationery. Use high-quality visuals to demonstrate the difference.

Decoration & Personalisation

23 Mar 2026

The Digital Revolution: Demystifying DTG and DTF Printing for Full-Colour Branding

Tiffany Schenk | Promotional Studio

The Digital Revolution: Demystifying DTG and DTF Printing for Full-Colour Branding

The solution for complex, full-colour designs. Compare Direct-to-Garment (DTG) vs. Direct-to-Film (DTF), their pros, cons, and fabric suitability.

Decoration & Personalisation

16 Mar 2026

Laser Engraving and Etching: The Art of Permanent Precision

Tiffany Schenk | Promotional Studio

Laser Engraving and Etching: The Art of Permanent Precision

Perfect for tech items, glassware, and leather. Explain the difference between engraving and etching, and the types of materials it works on.

Decoration & Personalisation

9 Mar 2026

Embroidery: A Stitch Above the Rest for Premium Branding

Tiffany Schenk | Promotional Studio

Embroidery: A Stitch Above the Rest for Premium Branding

Cover thread types (e.g., rayon, polyester), stitch counts, cap backing, and the best fabrics for a premium look.

Decoration & Personalisation

2 Mar 2026

Screen Printing Explained: The Classic Art of Mass Branding

Tiffany Schenk | Promotional Studio

Screen Printing Explained: The Classic Art of Mass Branding

The classic method. Detail the process, ideal substrates (apparel, bags), colour limitations, and when it's the best choice.

Decoration & Personalisation

23 Feb 2026

From Concept to Delivery: Navigating the Promotional Product Journey

Tiffany Schenk | Promotional Studio

From Concept to Delivery: Navigating the Promotional Product Journey

A simple, step-by-step infographic or article explaining the typical journey of an order with Promotional Studio.

The Foundations: Promotional Products

16 Feb 2026

Speaking the Language: A Glossary of Promotional Product Terms

Tiffany Schenk | Promotional Studio

Speaking the Language: A Glossary of Promotional Product Terms

Define common jargon like PMS, Vector, Decoration, Lead Time, MOQ (Minimum Order Quantity), and Substrate.

The Foundations: Promotional Products

9 Feb 2026

The Australian Promotional Products Buyer's Checklist: Your Blueprint for Campaign Success

Tiffany Schenk | Promotional Studio

The Australian Promotional Products Buyer's Checklist: Your Blueprint for Campaign Success

A Promotional Products checklist covering the 5 W's (Who, What, When, Where, Why) to define a campaign brief.

The Foundations: Promotional Products

2 Feb 2026

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